Twelve Labs
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Investors
Founders
About
Twelve Labs (stylized TwelveLabs) is a San Francisco-based AI research company building video foundation models that treat recorded video — rather than text — as the primary substrate for machine intelligence 123. Co-founded and led by Jae Lee, the company describes its long-term goal as building “video superintelligence”: a full-stack agentic intelligence system that combines perception, knowledge and reasoning into a single architecture 12. Alongside the Series B, Amazon Web Services signed a multi-year contract to host Twelve Labs’ training and inference workloads on AWS Trainium chips, and Twelve Labs plans to open new offices in New York and London on top of its existing footprint in San Francisco, Seoul and Los Angeles 123.
Disclaimer: This is a lean profile built from initial round coverage and may be expanded as more information becomes available.
Funding History
| Date | Round | Amount | Lead | Co-investors |
|---|---|---|---|---|
| 2026-07-01 | Series B | $100M | NEA, NAVER Ventures (co-leads) | Amazon, Radical Ventures, Korea Investment Partners, Index Ventures, Quadrille Capital, Red Bull Ventures 1234 |
What Investors Say
“Jae and his team built the foundation models that set the standard for what video understanding can be.” — Tiffany Luck, Partner, NEA, quoted in the Series B announcement, July 1, 2026 1
“When we first met Jae, he described TwelveLabs as the visual cortex for future AI agents.” — YJ Park, General Partner, NAVER Ventures, quoted in the Series B announcement, July 1, 2026 1
“Their models have been delivering real value to customers on Amazon Bedrock for more than a year.” — Jason Bennett, VP and Global Head of Startups and Venture Capital, AWS, quoted in the Series B announcement, July 1, 2026 1
What Founders Say
“Five years ago, we made a contrarian bet: the substrate of machine intelligence is recorded reality in motion, not language.” — Jae Lee, Co-Founder & CEO, Twelve Labs, quoted in the Series B announcement, July 1, 2026 12
“The world does not happen in text. It happens in motion.” — Jae Lee, Co-Founder & CEO, Twelve Labs, quoted in the Series B announcement, July 1, 2026 2
“Our goal is to make every second of video addressable, searchable, and usable by agents.” — Jae Lee, Co-Founder & CEO, Twelve Labs, quoted in the Series B announcement, July 1, 2026 2
Sources
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GlobeNewswire (origin press release), “TwelveLabs Raises $100 Million in Series B Funding to Build Video Superintelligence,” July 1, 2026. Accessed July 2026. https://www.globenewswire.com/news-release/2026/07/01/3320545/0/en/twelvelabs-raises-100-million-in-series-b-funding-to-build-video-superintelligence.html↩↩↩↩↩↩↩↩
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PYMNTS, “Twelve Labs Raises $100 Million to Fund Bet on Video AI,” July 1, 2026. Accessed July 2026. https://www.pymnts.com/news/investment-tracker/2026/twelve-labs-raises-100-million-to-fund-bet-on-video-ai/↩↩↩↩↩↩↩
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Bloomberg, “AI Video Search Startup Raises $100 Million From Amazon, VC Funds,” July 1, 2026. Accessed July 2026. https://www.bloomberg.com/news/articles/2026-07-01/video-search-startup-raises-100-million-from-amazon-vc-funds↩↩↩
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TheSaaSNews, “TwelveLabs Raises $100M Series B,” July 1, 2026. Accessed July 2026. https://www.thesaasnews.com/news/twelvelabs-raises-100m-series-b/↩