Reel

Summary active Updated May 8, 2026

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Location Copenhagen, Denmark
Founded 2020
Latest Stage Series A
Total Raised €22.3M
Website https://reel.energy
Sector
climate-tech clean-energy energy renewable-energy energy-transition

Investors

David Helgason Seed (2023)
transition-vc Seed (2023)

Founders

Jon Sigvert CEO & Co-Founder

About

Reel is a Copenhagen-based energy tech company that operates a B2B renewable electricity platform built around Power Purchase Agreements (PPAs). The company aims to make renewable energy economics work for both corporate buyers — who want predictable pricing — and renewable energy producers — who want improved profitability through advanced energy trading and optimisation tools 12. Reel was founded in 2020 by CEO Jon Sigvert, an environmental engineer by training who previously studied energy systems modeling at the Technical University of Denmark 3.

The company already balances renewable energy plants for clients including Blue Elephant Energy and Greenwind, and it has expanded rapidly across European markets since 2023 4.

Funding History

Date Round Amount Lead Co-investors
2026-05-07 Series A €15M Future Energy Ventures UVC Partners, Transition, The Footprint Firm 124
2024-01-22 Seed €5M Transition UVC Partners, The Footprint Firm 5
2022-07 Pre-Seed €2.3M UVC Partners — 6

The May 2026 Series A is equivalent to roughly DKK 112 million; capital is earmarked for a targeted entry into the German electricity market, where Reel plans to build out a full commercial team during 2026 14.

What Investors Say

No independently sourced investor quotes from the Series A announcement found beyond the press release narrative.

What Founders Say

Jon Sigvert, Co-Founder and CEO of Reel, on the company’s positioning: “Renewable energy can only scale sustainably if the economics work for both businesses and producers.” 1

Sources

  1. FoundersToday, “Reel raises €15M Series A to expand renewable Energy Trading Platform across Germany,” May 2026, accessed May 2026. https://www.founderstoday.news/reel-raises-15m-series-a/↩↩↩↩

  2. Startbase, “15 Millionen Euro für Reel und Ausbau in den deutschen Energiemarkt,” May 2026, accessed May 2026. https://www.startbase.com/news/15-millionen-euro-fuer-reel-und-ausbau-in-den-deutschen-energiemarkt↩↩

  3. The Org, “Jon Sigvert — Co-founder & CEO at Reel,” accessed May 2026. https://theorg.com/org/reel-energy/org-chart/jon-sigvert↩

  4. EnergyWatch, “Reel raises EUR 15m for venture into Germany,” May 8, 2026, accessed May 2026. https://energywatch.com/EnergyNews/Utilities/article19276535.ece↩↩↩

  5. UVC Partners, “Reel secures €5M seed funding to accelerate Europe’s renewable energy transition,” January 22, 2024, accessed May 2026. https://www.uvcpartners.com/blog/reel-secures-eu5m-seed-funding-to-accelerate-europes-renewable-energy-transition↩

  6. UVC Partners, “Reel raises €2.3M to transform electricity procurement and accelerate the renewable energy transition,” 2022, accessed May 2026. https://www.uvcpartners.com/blog/reel-raises-eu2-3m-to-transform-electricity-procurement-and-accelerate-the-renewable-energy-transition↩