Hey Seven
Summary active Updated Jul 26, 2026This profile is AI-generated. If you spot an error, please help us fix it by sharing a URL to the correct information.
Founders
About
Hey Seven is an AI-native player development platform built for casino and integrated resort operators 1. The system combines autonomous AI with operator-defined guardrails to help land-based, online, and omnichannel gaming operators identify premium and emerging premium players earlier and deliver personalized attention at scale 12. Bettor Capital, a venture firm focused on the real-money online gaming sector, was the company’s first institutional investor 13.
Funding History
| Date | Round | Amount | Lead | Co-investors |
|---|---|---|---|---|
| 2026-07-22 | Seed | Undisclosed | Bettor Capital | — 123 |
What Investors Say
No independently sourced investor quotes found.
What Founders Say
“Bettor Capital understood what we were building before anyone else did. As our first institutional investor, they gave us the conviction and the resources to build a platform that operators can put to work from day one.” — Tal Rubinstein, CEO & Co-Founder 1
Sources
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PR Newswire, “Bettor Capital Backed Hey Seven From Day One, Funding The Gaming Industry’s First AI-Native Player Development Platform,” July 21, 2026, accessed July 2026. https://www.prnewswire.com/news-releases/bettor-capital-backed-hey-seven-from-day-one-funding-the-gaming-industrys-first-ai-native-player-development-platform-302830170.html↩↩↩↩↩
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CDC Gaming, “Hey Seven receives seed money from Bettor Capital,” July 2026, accessed July 2026. https://cdcgaming.com/hey-seven-receives-seed-money-from-bettor-capital/↩↩
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Pulse 2.0, “Hey Seven Reveals Bettor Capital As Seed Investor In AI-Native Gaming Platform,” July 2026, accessed July 2026. https://pulse2.com/hey-seven-reveals-bettor-capital-as-seed-investor-in-ai-native-gaming-platform/↩↩