BetHog

Summary active Updated May 25, 2026

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Location United Kingdom
Founded 2024
Latest Stage Series A
Total Raised $16M
Website https://www.bethog.com/
Sector
crypto gaming consumer ai sports-betting online-casino

Founders

Nigel Eccles Co-Founder & CEO
Rob Jones Co-Founder
Ryan Anderson Co-Founder

About

BetHog is a UK-based cryptocurrency online casino and sportsbook platform founded in 2024 by FanDuel co-founders Nigel Eccles (CEO) and Rob Jones, along with Ryan Anderson 12. The company offers proprietary games and sports betting with an emphasis on “provably fair” gameplay, and in April 2026 launched Sentient Studios, a B2B platform that lets casino operators deploy BetHog’s AI-powered live dealers (branded “Sunny”) across their own live online-casino offerings 346. The $10M (~€8.5M) Series A announced April 22, 2026 was co-led by Will Ventures and RockawayX, with participation from PCV, 6MV (6th Man Ventures), Bullpen Capital, and Advancit Capital; the round brings total funding to $16M and will fund AI-dealer expansion on BetHog’s own platform plus global Sentient Studios adoption 456.

Funding History

Date Round Amount Lead Co-investors
2024-11-12 Seed $6M 6th Man Ventures Will Ventures, Bullpen Capital, Karatage, Advancit Capital, Chris Grove, Josh Hannah 12
2026-04-22 Series A $10M (~€8.5M) Will Ventures, RockawayX PCV, 6th Man Ventures, Bullpen Capital, Advancit Capital 456

What Investors Say

No independently sourced investor quotes found at this time.

What Founders Say

“We’ve tested our basic AI dealer over the past 6 months and have discovered that it is 10X more popular than its live dealer equivalent.”

— Nigel Eccles, Co-Founder & CEO, BetHog 6

Sources

  1. BusinessWire, “FanDuel Co-Founders Launch Crypto Casino and Sportsbook Company, BetHog, and Secure $6M Seed Round,” November 12, 2024. https://www.businesswire.com/news/home/20241112479929/en/FanDuel-Co-Founders-Launch-Crypto-Casino-and-Sportsbook-Company-BetHog-and-Secure-$6M-Seed-Round↩↩

  2. The Block, “FanDuel founders launch crypto casino and sportsbook BetHog with $6 million seed round,” November 12, 2024. https://www.theblock.co/post/325620/fanduel-founders-launch-crypto-casino-and-sportsbook-bethog-with-6-million-seed-round↩↩

  3. iGaming Business, “BetHog founder Nigel Eccles is pigging out on fun (and crypto),” accessed April 2026. https://igamingbusiness.com/crypto-gambling/bethog-founder-nigel-eccles-pigging-out/↩

  4. EU-Startups, “Crypto casino BetHog closes €8.5 million Series A to scale AI live dealer platform from the UK,” April 22, 2026. https://www.eu-startups.com/2026/04/crypto-casino-bethog-closes-e8-5-million-series-a-to-scale-ai-live-dealer-platform-from-the-uk/↩↩↩

  5. iGaming Business, “BetHog raises $10m in Series A funding to roll out AI live dealers,” April 23, 2026. Accessed May 2026. https://igamingbusiness.com/tech-innovation/bethog-raises-10m-ai-dealers/↩↩

  6. Yogonet, “Nigel Eccles’ BetHog raises $10 million, launches AI dealer platform for casino operators,” April 22, 2026. Accessed May 2026. https://www.yogonet.com/international/news/2026/04/22/118672-nigel-eccles-39-bethog-raises-10-million-launches-ai-dealer-platform-for-casino-operators↩↩↩↩