Sameer Mehta

Co-Founder & Co-CEO, boAt Lifestyle (Imagine Marketing); Angel Investor

Reviewed Updated Jun 10, 2026

This profile is AI-generated. If you spot an error, please help us fix it by sharing a URL to the correct information.

Location Mumbai, India
Check Size Undisclosed (angel-scale, typically pre-seed to Series A)
Last Verified Investment Anveshan (Series B) — May 28, 2026
Social LinkedIn
Stage Focus
pre-seed seed series-a
Sector Focus
consumer d2c consumer-electronics food-beverage mobility web3

Background

Sameer Ashok Mehta is co-founder of boAt (the consumer brand of Imagine Marketing Pvt Ltd), India’s largest audio and wearables brand, which he co-founded with Aman Gupta in 2014 12. He serves as Co-CEO and previously held the Chief Product Officer role, shaping product strategy and design 13. He is also the founder of Redwood Interactive, which distributes gaming peripherals under the Redgear brand 2. Mehta sits on the boards of boAt and Fireside Ventures 24. He is based in Mumbai and is active publicly via LinkedIn 3.

Alongside Aman Gupta, Mehta has become one of the most active operator-angels in Indian consumer and D2C, frequently co-investing with Gupta in early-stage rounds across consumer electronics, food, mobility and digital brands 567.

Stated Thesis

Mehta does not publish a formal angel thesis. Aggregator listings classify his angel focus as “Consumer, High Tech” and seed/pre-seed stages, consistent with the categories his deals fall into 28. No verified first-person statement of an investment thesis is available at this time.

Inferred Thesis

Based on 8 independently verified angel investments in press announcements (Anveshan, NeoSapien, Perfora, Shiprocket, WickedGud, Wyld, Yu Foods, and — with attribution caveat — Chargeup), the pattern is concentrated and operator-driven:

  • Stage: Predominantly pre-seed and seed. 5 of 8 verified rounds are explicitly pre-seed, seed, or pre-Series A (WickedGud pre-seed 5, Perfora pre-seed 9, Wyld pre-seed 7, NeoSapien seed 6, Chargeup pre-Series A 10). One Series A and one Series B follow-on (Anveshan, 2025 and 2026) 11121718; one late growth round (Shiprocket Series E) 13. Sample skews early.
  • Sector concentration — consumer brands and D2C: 6 of 8 verified investments are consumer-facing D2C or commerce companies: Anveshan (D2C food/Ayurvedic) 11, NeoSapien (consumer AI wearable) 6, Perfora (D2C oral care) 9, WickedGud (D2C healthy food) 5, Wyld (consumer fintech/social) 7, Yu Foods (D2C instant food) 14. One mobility/cleantech (Chargeup, EV battery swapping) 10. One commerce infrastructure (Shiprocket) 13.
  • Geography: India-only across all verified rounds. All portfolio companies are based in India (Gurugram, Mumbai, Delhi NCR, Bengaluru).
  • Co-investor pattern: Aman Gupta (boAt co-founder) appears alongside Mehta in at least 5 of the 8 verified rounds (Anveshan, NeoSapien, Perfora, Wyld, WickedGud) 56711. They appear to function as a paired operator-angel ticket. Titan Capital is a recurring institutional co-investor (WickedGud lead 5; Anveshan Series B participant 12).
  • Check size: Specific individual check sizes are not disclosed in press announcements. Round sizes range from $260K (Perfora pre-seed 9) to $185M (Shiprocket Series E 13); Mehta’s angel position is one of many participants in most rounds.
  • Notable gap: Despite being co-founder of one of India’s largest consumer-electronics brands, only one verified investment (Chargeup) is in hardware, and that attribution is partially uncertain (see Portfolio note). The portfolio skews toward consumer brand/D2C rather than electronics.

Sample size is small (8 independently verified rounds; aggregators list 11–53 portfolio companies depending on source 2815) and percentages should be treated as directional, not statistical.

Portfolio

Company Year Stage Source
Shiprocket 2021 Series E 13
WickedGud 2021-09-13 Pre-Seed 5
Perfora 2021 Pre-Seed 9
Wyld 2022-03-02 Pre-Seed 7
Chargeup 2022-02-22 Pre-Series A 10
Anveshan 2025-04-30 Series A 1117
Anveshan 2026-05-28 Series B 1218
Yu Foods ~2023 (angel) Angel/Seed 14
NeoSapien 2025-12-13 Seed 6

Note on Chargeup: The cited press source lists the boAt founders as “Aman and Sameer Gupta” (apparent reporter error — boAt’s co-founders are Aman Gupta and Sameer Mehta). Inclusion of Mehta is inferred from context but not unambiguously confirmed by the press citation 10. Aggregator profiles also list Altor Smart Mobility, Cultos Global, Floryo, and Gumo in his portfolio 2815, but contemporaneous press coverage explicitly naming Mehta as a participant was not located within research scope.

In Their Own Words

No independently sourced first-person quotes from Sameer Mehta about his investing philosophy were located within research scope. Mehta keeps a substantially lower public profile than co-founder Aman Gupta and rarely appears in podcasts, interviews, or written commentary in his investor capacity.

What Founders Say

No independently sourced founder testimonials about working with Sameer Mehta as an angel investor were located within research scope.

Connections

  • Co-founder, boAt Lifestyle / Imagine Marketing — alongside Aman Gupta (co-founder, Co-CEO) 116
  • Board member, boAt 2
  • Board member, Fireside Ventures (consumer-focused VC firm) 2
  • Founder, Redwood Interactive (Redgear gaming peripherals) 2
  • Recurring angel co-investor with Aman Gupta — Anveshan, NeoSapien, Perfora, Wyld, WickedGud all show both boAt co-founders on the cap table 56711
  • Recurring institutional co-investor: Titan Capital — WickedGud lead 5; Anveshan Series B participant 12

Sources

  1. boAt Lifestyle, “Who are we?”, accessed June 2026. https://www.boat-lifestyle.com/pages/who-are-we↩↩↩

  2. Tracxn, “Sameer Mehta — Portfolio & Founded Companies,” accessed June 2026. https://tracxn.com/d/people/sameer-mehta/__bbNiWQF9RLHOI819hMr0SUYYgWYBRob5CzM9wydvkO8↩↩↩↩↩↩↩↩↩

  3. Sameer Mehta LinkedIn profile, accessed June 2026. https://in.linkedin.com/in/sameer-mehta-16233318↩↩

  4. Fireside Ventures, “Sameer Mehta | boAt,” accessed June 2026. https://firesideventures.com/blogs/founders/sameer-mehta↩

  5. Entrackr, “Titan Capital leads $340K pre-Seed round in WickedGud,” September 13, 2021, accessed June 2026. https://entrackr.com/2021/09/titan-capital-leads-340k-pre-seed-round-in-wickedgud↩↩↩↩↩↩↩↩

  6. Entrepreneur India, “NeoSapien Bags $2 Mn in Seed Funding Led by Merak Ventures and Angel Investors,” December 13, 2025, accessed June 2026. https://www.entrepreneurindia.com/blog/en/news/neosapien-bags-2-mn-in-seed-funding-led-by-merak-ventures-and-angel-investors.5829↩↩↩↩↩↩

  7. Startup Story Media, “Pre-seed funding raised by WYLD from Better Capital, boAt’s Aman Gupta, others,” March 2022, accessed June 2026. https://startupstorymedia.com/pre-seed-funding-raised-by-wyld-from-better-capital-boats-aman-gupta-others/↩↩↩↩↩↩

  8. Razorpay Rize, “List of Startups Funded by Sameer Mehta,” accessed June 2026. https://razorpay.com/rize/investors-list/sameer-mehta↩↩↩

  9. APN News, “D2C oral care brand ‘Perfora’ raises $260,000 in Pre-Seed round from Sauce.vc, Huddle & others,” December 2021, accessed June 2026. https://www.apnnews.com/d2c-oral-care-brand-perfora-raises-260000-in-pre-seed-round-from-sauce-vc-huddle-others/↩↩↩↩

  10. EMobility+, “Battery Swapping Network, Chargeup, Raises USD 2.5 Million In Pre-Series A Round Led By Capital A and Anicut Capital,” February 22, 2022, accessed June 2026. https://emobilityplus.com/2022/02/22/battery-swapping-network-chargeup-raises-usd-2-5-million-in-pre-series-a-round-led-by-capital-a-and-anicut-capital/↩↩↩↩

  11. Inc42, “Anveshan Bags INR 48 Cr In Series A Funding,” April 30, 2025, accessed June 2026. https://inc42.com/buzz/d2c-food-brand-anveshan-bags-inr-48-cr-led-by-wipro-consumer-care-ventures/↩↩↩↩↩

  12. Indian Retailer, “Anveshan Raises Rs 121 Cr in Series B Round Led by Vertex Ventures,” May 2026, accessed June 2026. https://www.indianretailer.com/news/funding-alert-anveshan-raises-rs-121-cr-series-b-round-led-vertex-ventures↩↩↩↩

  13. Avendus, “Avendus Capital advises Shiprocket as it inks an agreement for USD 185 million Series E funding, co-led by Zomato, Temasek and Lightrock India,” 2021, accessed June 2026. https://www.avendus.com/india/transaction/avendus-capital-advises-shiprocket-as-it-inks-an-agreement-for-usd-185-million-series-e-funding-co-led-by-zomato-ltd-temasek-and-lightrock-india↩↩↩↩

  14. Inc42, “Yu Foods Nets $6.5 Mn Led By Ashish Kacholia, Asian Paints Promoter Group,” October 18, 2024, accessed June 2026. https://inc42.com/buzz/yu-foods-nets-6-5-mn-led-by-ashish-kacholia-asian-paints-promoter-group/↩↩

  15. Crunchbase, “Sameer Mehta — Co-Founder & Chief Product Officer @ boAt,” accessed June 2026. https://www.crunchbase.com/person/sameer-mehta-55d2↩↩

  16. StartupTalky, “Sameer Mehta: The Visionary Behind boAt & India’s Tech Revolution,” accessed June 2026. https://startuptalky.com/sameer-mehta-success-story/↩

  17. Entrepreneur India, “Anveshan Secures INR 48 Cr Funding Led by Wipro Consumer Care Ventures to Expand Farm-to-Kitchen Platform,” April 30, 2025, accessed June 2026. https://india.entrepreneur.com/news-and-trends/anveshan-secures-inr-48-cr-funding-from-wipro-consumer-care/490847↩↩

  18. Entrackr, “Exclusive: Anveshan raises Rs 121 Cr from Vertex Ventures, IFC, Titan Capital, Aman Gupta, and others,” May 28, 2026, accessed June 2026. https://entrackr.com/exclusive/exclusive-anveshan-raises-rs-121-cr-from-vertex-ventures-ifc-aman-gupta-sri-harsha-majety-and-others-1188363↩↩